Ideating and creating a completely new revenue-generating platform in under 12 months.
Enabling direct interaction between Aller Media, Influencers, and Advertisers on one single platform. Thereby, increasing operational efficiencies and helping Aller Media avoid 3rd-party-company dependency and costs.
Creating a driver of Ad Sales revenue as well as retaining existing customers and attracting new ones.
The platform connects brands and influencers and simplifies collaboration on marketing campaigns while maintaining total control over all activities.
Highlights of the platform include a marketplace, web-based campaign manager, built-in content creation and management tools, integration with social platforms, payment function, and a monitor function to track and measure the results of a campaign.
